ISSN: 2349-5162

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Published in:

Volume 4 Issue 9
September-2017
eISSN: 2349-5162

Unique Identifier

JETIR1709085

Page Number

569-573

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Title

INVESTORS PERCEPTION TOWARDS INSURANCE INVESTMENT: AN EMPERICAL STUDY

ISSN

2349-5162

Cite This Article

"INVESTORS PERCEPTION TOWARDS INSURANCE INVESTMENT: AN EMPERICAL STUDY", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.4, Issue 9, page no.569-573, September-2017, Available :http://www.jetir.org/papers/JETIR1709085.pdf

Abstract

In philosophy, psychology and cognitive science, perception is the process of attaining awareness or understanding of sensory information. It can be defined as our recognition and interpretation of sensory information. Perception also includes how we respond to the information. We can think of perception as a process where we take in sensory information from our environment and use that information in order to interact with our environment. Perception allows us to take the sensory information in and make it into something meaningful. The main aim of the research work is to identify the investors perception towards insurance and to find out the level of importance for various parameters for selecting the insurance scheme. 100 respondents were opines their views through structured questionnaire. The result suggests that age of the person influences the investor perception toward insurance.

Key Words

investment, investors perception, risks

Cite This Article

"INVESTORS PERCEPTION TOWARDS INSURANCE INVESTMENT: AN EMPERICAL STUDY", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.4, Issue 9, page no. pp569-573, September-2017, Available at : http://www.jetir.org/papers/JETIR1709085.pdf

Publication Details

Published Paper ID: JETIR1709085
Registration ID: 217675
Published In: Volume 4 | Issue 9 | Year September-2017
DOI (Digital Object Identifier):
Page No: 569-573
ISSN Number: 2349-5162

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Cite This Article

"INVESTORS PERCEPTION TOWARDS INSURANCE INVESTMENT: AN EMPERICAL STUDY", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.4, Issue 9, page no. pp569-573, September-2017, Available at : http://www.jetir.org/papers/JETIR1709085.pdf




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