UGC Approved Journal no 63975(19)

ISSN: 2349-5162 | ESTD Year : 2014
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Published in:

Volume 5 Issue 8
August-2018
eISSN: 2349-5162

UGC and ISSN approved 7.95 impact factor UGC Approved Journal no 63975

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Published Paper ID:
JETIR1808927


Registration ID:
187326

Page Number

220-225

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Title

What is the need to customer centric form of business in India?

Abstract

India after the crisis of 1991-1992 went ahead in the field of industrialization and this was possible due to liberalization in the policies bought by the then Prime minister P.V. Narshimharao and finance minister Dr. Manmohan Singh. But to make this progress a sustainable one there is a need of continuous change in the pattern of business dealing so that more and more customers show their trust on the Indian product whether domestic or in the International market. Firstly the pattern of business was product centric but now it has been shifted to customer centric way. The paper deals with finding out the importance of costumer centric form of business pattern, factors causing shift in the pattern of business and its future implication and the data indicating towards the objectives are all secondary in nature and are gained from magazines ,journals, and internet sources. This helped in drawing the conclusion that costumer centric pattern of business is more effective in today’s time and which attracts more costumer toward the product.

Key Words

of business, product centric, costumer centric.

Cite This Article

"What is the need to customer centric form of business in India?", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.5, Issue 8, page no.220-225, August-2018, Available :http://www.jetir.org/papers/JETIR1808927.pdf

ISSN


2349-5162 | Impact Factor 7.95 Calculate by Google Scholar

An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 7.95 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator

Cite This Article

"What is the need to customer centric form of business in India?", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.5, Issue 8, page no. pp220-225, August-2018, Available at : http://www.jetir.org/papers/JETIR1808927.pdf

Publication Details

Published Paper ID: JETIR1808927
Registration ID: 187326
Published In: Volume 5 | Issue 8 | Year August-2018
DOI (Digital Object Identifier):
Page No: 220-225
Country: Lucknow, Uttar Pradesh, India .
Area: Management
ISSN Number: 2349-5162
Publisher: IJ Publication


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