• AKHILA P A

Abstract: Insurance industry is an important and integral component of macro economy and has emerged as a dominant institutional player in the financial market impacting the health of economy through its multidimensional role in saving and capital market . It acts as a mobilizer of savings, a financial intermediary, a promoter of investment activities, a stabilizer of financial markets and a risk manager. Insurance companies invest their shareholder’s funds, policyholder’s fund and other temporally available financial resources, which have a valuable contribution to firm as well as to economy. Insurance investments are oiling the wheels of economic and social development of the nation.

"LIFE INSURANCE AS AN INVESTMENT STRATERGY", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.7, Issue 3, page no.515-516, March-2020, Available :http://www.jetir.org/papers/JETIR2003378.pdf

"LIFE INSURANCE AS AN INVESTMENT STRATERGY", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.7, Issue 3, page no. pp515-516, March-2020, Available at : http://www.jetir.org/papers/JETIR2003378.pdf