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Published in:

Volume 7 Issue 5
May-2020
eISSN: 2349-5162

Unique Identifier

JETIR2005035

Page Number

236-255

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Title

“A STUDY ON THE USAGE AND AWARENESS OF NETFLIX AMONG THE YOUTH”

ISSN

2349-5162

Cite This Article

"“A STUDY ON THE USAGE AND AWARENESS OF NETFLIX AMONG THE YOUTH” ", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.7, Issue 5, page no.236-255, May-2020, Available :http://www.jetir.org/papers/JETIR2005035.pdf

Abstract

“A Study on The Usage and Awareness of Netflix Among the Youth” was really full of experience and full of learning. In the beginning of our research was all about Netflix and its development. Then tried to analyze different aspect of the consumers preference towards Netflix. All these aspects have been neatly and logically woven in Questionnaire. In this research, we have analyzed why consumer choose option of Netflix over the other competitors. Studied the reasons of why respondents didn’t use Netflix. for this purpose, we surveyed a total of 182 respondents. This Research Paper presented the result of our quantitative analysis and as well as in tabulated form accompanied by graphical analysis. Done an in-depth analysis of the responses by using the statistical tools and checked the relationship between the variables.

Key Words

Netflix, Consumers, Behaviour, Factor Analysis, Awareness, Usage, Satisfaction Level, Frequancy.

Cite This Article

"“A STUDY ON THE USAGE AND AWARENESS OF NETFLIX AMONG THE YOUTH” ", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.7, Issue 5, page no. pp236-255, May-2020, Available at : http://www.jetir.org/papers/JETIR2005035.pdf

Publication Details

Published Paper ID: JETIR2005035
Registration ID: 231508
Published In: Volume 7 | Issue 5 | Year May-2020
DOI (Digital Object Identifier):
Page No: 236-255
ISSN Number: 2349-5162

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Cite This Article

"“A STUDY ON THE USAGE AND AWARENESS OF NETFLIX AMONG THE YOUTH” ", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.7, Issue 5, page no. pp236-255, May-2020, Available at : http://www.jetir.org/papers/JETIR2005035.pdf




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