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Published in:

Volume 5 Issue 12
December-2018
eISSN: 2349-5162

Unique Identifier

JETIREC06129

Page Number

1051-1056

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Title

CINEMA INDUCED TOURISM IN INDIA

ISSN

2349-5162

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"CINEMA INDUCED TOURISM IN INDIA", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.5, Issue 12, page no.1051-1056, December 2018, Available :http://www.jetir.org/papers/JETIREC06129.pdf

Abstract

The modern Indian tourism industry has started during 1960s when the government body called Indian tourism Development Corporation began to provide better amenities to the tourists. This tourism organization played a role of catalysts in promoting tourism in India. With the passage of time different types of tourism emerged in India. Today many famous destinations in India have reached to the maturity stage of their life cycle. Now tourists are more knowledgeable and choosy in their selection for holidays, in terms of places they want to visit and activities which the want to undertake. This change in the pattern of travel and activities can be due to the fact that these places and activities are featured through films. Hence in other words we can say that it is a new form tourism which is known as cinema tourism. The cinema tourism still obtains minute attention both from practitioners and academia because of less knowledge about the cinema tourism and its benefits on tourism. Recent studies advocate that cinema tourism can have great impact on the tourism in making decision for their travel and so long-term success to the destination. The tourism promotion stakeholders have to change the traditional concept of marketing already explored areas” to discovering new areas to be marketed”. This chapter highlights the benefits of cinemas in creating new tourist destinations.

Key Words

tourism industry, cinema tourism, destinations marketing organizations

Cite This Article

"CINEMA INDUCED TOURISM IN INDIA", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.5, Issue 12, page no. pp1051-1056, December 2018, Available at : http://www.jetir.org/papers/JETIREC06129.pdf

Publication Details

Published Paper ID: JETIREC06129
Registration ID: 229607
Published In: Volume 5 | Issue 12 | Year December-2018
DOI (Digital Object Identifier):
Page No: 1051-1056
ISSN Number: 2349-5162

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Cite This Article

"CINEMA INDUCED TOURISM IN INDIA", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.5, Issue 12, page no. pp1051-1056, December 2018, Available at : http://www.jetir.org/papers/JETIREC06129.pdf




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