• Dr.Gajanethi Swathi Kumari

The success of any organization is highly dependent on how it attracts recruits, motivates, and retains its workforce. Today's organizations need to be more flexible so that they are equipped to develop their workforce and enjoy their commitment. Therefore, organizations are required to adopt a strategy to improve the employees 'quality of work life' (QWL) to satisfy both the organizational objectives and employee needs, The service sectors are more challenging when compared to the other sectors in maintaining relations and job satisfaction of the employees. Quality of Work Life is one of the popular and Global HR Practice for retention and motivation of the employees, hence in this context it is found very relevant to study the quality of work life practices of Stock Broking Sector with special reference to Karvy. The present paper aims to Study and evaluate the opinion and perception of employees with regards to the quality of work life and also to give a key note. A descriptive research was conducted by choosing a stratified random sampling technique of 50 sample size. The research could help to give solutions to the management regarding the quality of work life.

global HR practice, job satisfaction, motivation, perception, quality of work life, retention, stock broking sector

"QUALITY OF WORKLIFE: NEW DIMENSIONS FROM EMPLOYEE PERSPECTIVE ", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.6, Issue 2, page no.261-270, February-2019, Available :http://www.jetir.org/papers/JETIRY006047.pdf

"QUALITY OF WORKLIFE: NEW DIMENSIONS FROM EMPLOYEE PERSPECTIVE ", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.6, Issue 2, page no. pp261-270, February-2019, Available at : http://www.jetir.org/papers/JETIRY006047.pdf