• Dr. Girish Kumar Painoli

‘Digital banking gives gigantic advantages to banks' in cost reserve funds, further developed client connections and separating their offerings from contenders. Albeit the Internet banking administrations were presented in India for over 10 years ago, the reception among the bank clients is still extremely low. This review plans to analyze the variables that decide adoption intentions of clients to utilize Internet banking administrations in India. Financial progress and innovation transformation have enabled the development of new and more efficient delivery and preparation channels, as well as more inventive financial products and services.' Banking companies are up against competition from one another, as well as non-bank monetary intermediaries and alternative finance sources. Another important challenge facing banking firms today is the evolving and changing needs and expectations of customers, which are accompanied by increased levels of education and growing wealth. Customers are becoming more aware of their financial choices and are becoming more involved with them. “The motivation behind this examination was to comprehend the Indian clients' mentality towards comfort and confidence in monetary exchanges in web banking administrations”.

CUSTOMERS ACCEPTABILITY FOR DIGITAL BANKING CHANNELS IN INDIA – AN EMPIRICAL STUDY

"CUSTOMERS ACCEPTABILITY FOR DIGITAL BANKING CHANNELS IN INDIA – AN EMPIRICAL STUDY", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.5, Issue 7, page no.26-35, July-2018, Available :http://www.jetir.org/papers/JETIR1807A03.pdf

"CUSTOMERS ACCEPTABILITY FOR DIGITAL BANKING CHANNELS IN INDIA – AN EMPIRICAL STUDY", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.5, Issue 7, page no. pp26-35, July-2018, Available at : http://www.jetir.org/papers/JETIR1807A03.pdf