• G. Muruganantham
• Dr.A.Muthumani

Entrepreneurship is a major driver of innovation, competitiveness and growth. Without more entrepreneurship it will not be possible to reach the targets. This report explores the possibilities of TV Channels to promote the entrepreneurs in sattur. Television Channels are the mediums of reaching a wider audience. They can report their plans directly what an obvious way to be an entrepreneur. For entrepreneurs, Television Channels can provide an interesting and truthful information even the entertainment way. To some extent the media can set the example it is necessary to attract more Indians, especially young entrepreneurs. The title of this report is very new. Research on factors affecting career choices, and more research that examines what role characteristics are fundamental to an entrepreneur. The media is relatively strong. And the media is too much to reinforce the existing approaches rather than replacing them.

Entrepreneurship Development, Culture, Mass media.

"PROMOTION OF ENTREPRENEURSHIP THROUGH TAMIL TELEVISION CHANNELS – A STUDY WITH SPECIAL REFERENCE TO SATTUR CITY", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.5, Issue 11, page no.707-711, November-2018, Available :http://www.jetir.org/papers/JETIR1811C07.pdf

"PROMOTION OF ENTREPRENEURSHIP THROUGH TAMIL TELEVISION CHANNELS – A STUDY WITH SPECIAL REFERENCE TO SATTUR CITY", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.5, Issue 11, page no. pp707-711, November-2018, Available at : http://www.jetir.org/papers/JETIR1811C07.pdf