• Dr. Satyendra Kurariya

India has undergone a digital transformation over the past decade, leading to new business opportunities through further development of business models. E-commerce has met expectations not only by providing quality service, but also through a variety of other stores and offers that are sufficient to attract consumers. Consumer behaviour is ever-changing, and e-commerce meets that need. Consumer behaviour changed once they started shopping on e-commerce Websites instead of visiting traditional retail stores, primarily for convenience Due to courier service. Another factor to consider is quality. E-commerce Expected to continue to grow, create jobs and contribute to the future to India's GDP. Information management is the appropriation or allocation of specific data resources of a foundation or association, or education that requires the material evaluation or usefulness claimed by a person or organization.

: E-Commerce, Consumer Behavior, Online Shopping

"ANALYSIS ON GROWTH AND RECOGNITION OF E- COMMERCE IN INDIA", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.9, Issue 10, page no.b174-b179, October-2022, Available :http://www.jetir.org/papers/JETIR2210131.pdf

"ANALYSIS ON GROWTH AND RECOGNITION OF E- COMMERCE IN INDIA", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.9, Issue 10, page no. ppb174-b179, October-2022, Available at : http://www.jetir.org/papers/JETIR2210131.pdf