• Rutwik Joshi
• Shivam Labde
• POOJA DARDA.

The future of Indian Automobile market is electric i.e. Electric Vehicles will ride the Indian roads. This means that the future of urban mobility is electric. The abundance of exploitable renewable energy in the country has given the EV industry most needed thrust. This study states the various policies undertaken by the government for the promotion of using Electric Vehicles. It offers various incentives for the customers of EV’s. The government itself is introducing electric vehicles for public transport. With the help of emergent technology, the EV manufacturers are expected to increase many folds in the near future. Despite all the advantages of EV’s, they can’t settle all the current problems. They only constitute a part of the larger roadmap for renewable modes of transportation. Along with EV’s, Hybrid Electric Vehicles and Plug-in Hybrid Electric Vehicles also contribute to the view of shifting to renewable sources of energy. The study states the evolution stages of the EV’s and EV market in India. This study highlights the SWOT analysis and the Marketing Mix of EV’s and the market in India. New standards are also being drafted for EV’s.

Electric Vehicles, Renewable Energy, Sustainability , PHEV

"INDIA’S SHIFT TOWARDS RENEWABLE ENERGY (ELECTRIC VEHICLES)", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.6, Issue 6, page no.82-89, June 2019, Available :http://www.jetir.org/papers/JETIR1908474.pdf

"INDIA’S SHIFT TOWARDS RENEWABLE ENERGY (ELECTRIC VEHICLES)", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.6, Issue 6, page no. pp82-89, June 2019, Available at : http://www.jetir.org/papers/JETIR1908474.pdf