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May-2019
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Journal of Emerging Technologies and Innovative Research ( An International Scholarly Open Access Journal, Peer-reviewed, Refereed Journal )
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UGC Approved Journal no 63975(19)
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UGC and ISSN approved 7.95 impact factor UGC Approved Journal no 63975
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Published Paper ID:
JETIR1905U94
Registration ID:
306311
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Title
CONSUMER PURCHASE BEHAVIOUR TOWARDS CLOTHING: A REVIEW PAPER
Authors
Abstract
“A book is judged by its cover and people judge others on the basis of their behavior”. Similarly, in the business world, a person’s appearance is important for building a positive impression in the market. Therefore, coming up with the right appearance and positive impression at the very first sight are two essential parts to be successful in business as there may not be a second chance. “Textile differentiates man from animal”. So, wearing perfect clothes is a significant part of one’s personality.
Key Words
Apparel, buying behaviour, purchase decision, product attributes
Cite This Article
"CONSUMER PURCHASE BEHAVIOUR TOWARDS CLOTHING: A REVIEW PAPER", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.6, Issue 5, page no.2870-2876, May 2019, Available :http://www.jetir.org/papers/JETIR1905U94.pdf
ISSN
2349-5162 | Impact Factor 7.95 Calculate by Google Scholar
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 7.95 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
Cite This Article
"CONSUMER PURCHASE BEHAVIOUR TOWARDS CLOTHING: A REVIEW PAPER", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.6, Issue 5, page no. pp2870-2876, May 2019, Available at : http://www.jetir.org/papers/JETIR1905U94.pdf
Publication Details
Published Paper ID: JETIR1905U94
Registration ID: 306311
Published In: Volume 6 | Issue 5 | Year May-2019
Page No: 2870-2876
Country: -, -, - .
Area: Engineering
ISSN Number: 2349-5162
Publisher: IJ Publication
Published Paper URL :: https://www.jetir.org/view?paper=JETIR1905U94
Published Paper PDF: https://www.jetir.org/papers/JETIR1905U94
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