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Published in:

Volume 7 Issue 7
July-2020
eISSN: 2349-5162

Unique Identifier

JETIR2007069

Page Number

584-593

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Title

Custom Application Development Of BMRCL In Cloud Environment: Using Salesforce CRM

ISSN

2349-5162

Cite This Article

"Custom Application Development Of BMRCL In Cloud Environment: Using Salesforce CRM", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.7, Issue 7, page no.584-593, July-2020, Available :http://www.jetir.org/papers/JETIR2007069.pdf

Abstract

In today’s world, providing good customer satisfaction is very important for the companies. For this purpose many companies are turning their face towards customer relationship management (CRM). The companies are making the relationship between the customer and the company stronger by leveraging CRM. In this paper we propose a custom application for Bangalore Metro Rail Corporation Limited (BMRCL) with which we can support some common functionalities of original application. Our main focus is to utilize the CRM features provided by Salesforce. As the part of the CRM we propose an intelligent chatbot through which users can make use of features like purchasing a smart card, checking their balance, getting answer to common FAQ’s and checking roadmap. The application we build follows the Model View Controller (MVC) architecture. For building the view we make use of Visualforce, the model is made up Salesforce records and the control is written in apex programming language supported by Salesforce.

Key Words

CRM, Salesforce, Einstein bots, Case management, Apex, Visualforce.

Cite This Article

"Custom Application Development Of BMRCL In Cloud Environment: Using Salesforce CRM", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.7, Issue 7, page no. pp584-593, July-2020, Available at : http://www.jetir.org/papers/JETIR2007069.pdf

Publication Details

Published Paper ID: JETIR2007069
Registration ID: 235083
Published In: Volume 7 | Issue 7 | Year July-2020
DOI (Digital Object Identifier):
Page No: 584-593
ISSN Number: 2349-5162

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Cite This Article

"Custom Application Development Of BMRCL In Cloud Environment: Using Salesforce CRM", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.7, Issue 7, page no. pp584-593, July-2020, Available at : http://www.jetir.org/papers/JETIR2007069.pdf




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