UGC Approved Journal no 63975(19)

ISSN: 2349-5162 | ESTD Year : 2014
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Published in:

Volume 10 Issue 6
June-2023
eISSN: 2349-5162

UGC and ISSN approved 7.95 impact factor UGC Approved Journal no 63975

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Published Paper ID:
JETIR2306931


Registration ID:
520352

Page Number

j227-j239

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Title

A COMPARATIVE STUDY OF THE RESPONDENT'S PERCEPTION OF SELECTED TERMINALS RELATING TO ONLINE FOOD PURCHASES PRE AND POST-COVID INCEPTION

Abstract

Purpose – The purpose of the study is to compare how respondents felt about eating meals online before and after the COVID issue.  Design/methodology/approach – The primary data was collected from a sample of 58 participants residing in the urban locality of Udaipur. The researcher utilized non-experimental quantitative surveys, formulated structured questions, manually disseminated questionnaires, and carried out face-to-face interviews. Initially, a survey was administered to a sample of 70 individuals; however, only 58 responses were deemed pertinent for analysis. Consequently, a total of 12 responses were received that did not exhibit any signs of active engagement. The sample was selected through a random sampling technique from the overall population.  Findings – The results indicate a notable disparity in the factors deemed essential for the procurement of food through online channels, along with a noteworthy impact of the Covid pandemic on the frequency of online food orders.  Research limitations/implications – The data were collected randomly with limited sample size, solely from Udaipur. It is worth noting that the accuracy of the results could have been improved if the region of study had been expanded.  Practical implications – The study investigates the significant change in participants' dietary habits during two distinct time frames, namely pre, and post-Covid, in relation to their online food consumption.  Originality/value – The present article presents the responses of the participants to the formulated statements, which were rated on a five-point Likert scale. This methodology enabled us to identify the variations in viewpoints between the two distinct research periods.

Key Words

ONLINE FOOD

Cite This Article

"A COMPARATIVE STUDY OF THE RESPONDENT'S PERCEPTION OF SELECTED TERMINALS RELATING TO ONLINE FOOD PURCHASES PRE AND POST-COVID INCEPTION", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.10, Issue 6, page no.j227-j239, June-2023, Available :http://www.jetir.org/papers/JETIR2306931.pdf

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2349-5162 | Impact Factor 7.95 Calculate by Google Scholar

An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 7.95 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator

Cite This Article

"A COMPARATIVE STUDY OF THE RESPONDENT'S PERCEPTION OF SELECTED TERMINALS RELATING TO ONLINE FOOD PURCHASES PRE AND POST-COVID INCEPTION", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.10, Issue 6, page no. ppj227-j239, June-2023, Available at : http://www.jetir.org/papers/JETIR2306931.pdf

Publication Details

Published Paper ID: JETIR2306931
Registration ID: 520352
Published In: Volume 10 | Issue 6 | Year June-2023
DOI (Digital Object Identifier):
Page No: j227-j239
Country: Udaipur , Rajasthan, India .
Area: Commerce
ISSN Number: 2349-5162
Publisher: IJ Publication


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