• PRAVINA KUMARI
• ANIL KUMAR YADAV

Abstract By the initiative of digitalization and expanding urbanization which has been accelerated the rapid expansion of the online food delivery apps with easy access to smartphones. An easy way to order a variety of food products online without physically visiting restaurants is to use the online food delivery apps. It's give customers easy, affordable food delivery right to their doorsteps. Additionally, customer flexibility and a variety of payment alternatives, including cash on delivery, mobile payment apps, and net banking, have further increased the convenience of consumers. The availability of numerous internet products and services at the citizens’ fingertips is greatly facilitated by digitalization. Online food delivery services are one of the fastest-growing trends is e-commerce industry among the many online services that have evolved as a result of digitization. The sector has completely changed how people view the food industry because consumers can now choose from a wide choice of cuisines at any time from a variety of restaurants that are listed online. The objective of this paper is to find out the awareness and acceptability of online food delivery services as well as the variables that influence and limit the use of these services and bring out the perception of youth regarding use of online food ordering. The result reveals clearly that the majority of youth want to use online food ordering apps because to perceived ease, customer control, alluring marketing, and a desire to use technology.

Online Food Delivery, Food Ordering Services, Food Delivery Apps, Digitalization,

"A Study on Youth Perception Towards Online Food Delivery Services ", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.10, Issue 8, page no.f734-f742, August-2023, Available :http://www.jetir.org/papers/JETIR2308588.pdf

"A Study on Youth Perception Towards Online Food Delivery Services ", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.10, Issue 8, page no. ppf734-f742, August-2023, Available at : http://www.jetir.org/papers/JETIR2308588.pdf