UGC Approved Journal no 63975

ISSN: 2349-5162 | ESTD Year : 2014
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Published in:

Volume 1 Issue 5
October-2014
eISSN: 2349-5162

UGC and ISSN approved 7.95 impact factor UGC Approved Journal no 63975

7.95 impact factor calculated by Google scholar

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Published Paper ID:
JETIR1405009


Registration ID:
140203

Page Number

296-299

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Title

The study of creativity and innovation in advertisement in the new age of competition

Abstract

This paper is concerned about the study of creativity and innovation which has been introduced day to day in a new advertising world. As we know Advertising is both art and science. The science of advertising is the analytical part that we have been looking at up to this point: setting goals, deciding strategy, choosing among different creativity styles. Creativity is word in which we see something new and unique when we look at something old. It is all heart of civilization and is the driving force of revolution. In this paper we study unique and innovative strategy adopted by the marketers in new age of digital life.

Key Words

creativity, advertising, strategy, revolution, marketers

Cite This Article

"The study of creativity and innovation in advertisement in the new age of competition", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.1, Issue 5, page no.296-299, October-2014, Available :http://www.jetir.org/papers/JETIR1405009.pdf

ISSN


2349-5162 | Impact Factor 7.95 Calculate by Google Scholar

An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 7.95 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator

Cite This Article

"The study of creativity and innovation in advertisement in the new age of competition", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.1, Issue 5, page no. pp296-299, October-2014, Available at : http://www.jetir.org/papers/JETIR1405009.pdf

Publication Details

Published Paper ID: JETIR1405009
Registration ID: 140203
Published In: Volume 1 | Issue 5 | Year October-2014
DOI (Digital Object Identifier):
Page No: 296-299
Country: TONK, RAJASTHAN, India .
Area: Management
ISSN Number: 2349-5162
Publisher: IJ Publication


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