UGC Approved Journal no 63975(19)

ISSN: 2349-5162 | ESTD Year : 2014
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Published in:

Volume 4 Issue 12
December-2017
eISSN: 2349-5162

UGC and ISSN approved 7.95 impact factor UGC Approved Journal no 63975

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Published Paper ID:
JETIR1712074


Registration ID:
171094

Page Number

402-406

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Title

A Review on Customer Relationship Management

Abstract

Abstract— The objective of this paper is to provide academics and practitioners working with customer relationship management (CRM) with a review of key topics, such as advances in CRM, the shifting role of consumers, issues with conceptualization and consumer exploitation. The authors further add concepts of fairness, trust and paradoxes of one-to-one marketing, which are little researched within customer management.

Key Words

Customer relationship management, Trust, Success, Optimise, CRM Softwares

Cite This Article

"A Review on Customer Relationship Management", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.4, Issue 12, page no.402-406, December-2017, Available :http://www.jetir.org/papers/JETIR1712074.pdf

ISSN


2349-5162 | Impact Factor 7.95 Calculate by Google Scholar

An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 7.95 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator

Cite This Article

"A Review on Customer Relationship Management", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.4, Issue 12, page no. pp402-406, December-2017, Available at : http://www.jetir.org/papers/JETIR1712074.pdf

Publication Details

Published Paper ID: JETIR1712074
Registration ID: 171094
Published In: Volume 4 | Issue 12 | Year December-2017
DOI (Digital Object Identifier): http://doi.one/10.1717/JETIR.17130
Page No: 402-406
Country: Nagpur, Maharashtra, India .
Area: Engineering
ISSN Number: 2349-5162
Publisher: IJ Publication


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