• SHANTHA NAIK H

ABSTRACT The traditional image of women as homemakers with minimal involvement in the economy and commerce is evolving in contemporary India. An increasing number of women are engaging in entrepreneurial ventures, particularly within micro, small, and medium enterprises. However, the shift from homemaker to adept businesswoman poses significant challenges. While the entrepreneurial journey is fundamentally similar for both men and women, women encounter distinct and varied obstacles that complicate this transition. That prevents them from realizing their full potential as entrepreneurs. The primary objective of this research article is to portray the socio economic issues, motivating factors, problems and challenges faced by women entrepreneurs in various MSMEs which contribute to a country’s development, help reduce poverty and promote self -reliance among people. This research paper has four sections. First section deals with the introduction, second section deals with the historical perspectives, reasons, categories, and needs of women entrepreneurship, third section explores gender variations and economic issues and problems of women entrepreneurs and section four contain conclusion drawn from the study.

KEYWORDS: Micro; Small and Medium Enterprises; Women Entrepreneurs; Economic Development; Challenges Economic Issues and Problems.

"Issues and challenges faced by women entrepreneurs in Micro, Small, and Medium Enterprises in India.", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.5, Issue 6, page no.172-176, June-2018, Available :http://www.jetir.org/papers/JETIR1806968.pdf

"Issues and challenges faced by women entrepreneurs in Micro, Small, and Medium Enterprises in India.", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.5, Issue 6, page no. pp172-176, June-2018, Available at : http://www.jetir.org/papers/JETIR1806968.pdf