• HABEEBUR RAHMAN T

Employee retention is most critical issue facing organization of shortage of labour, economic growth and employee turnover. Retaining employee involves understanding intrinsic motivators of them which many organizations unable to identify. The biggest challenge that organizations are facing today is not only managing human resources but also retaining them. The reason is "Individuals differ greatly in this regard. A Company should exert some effort and undertake some analyses to determine the nonmonetary interests and preferences of its key employees, and then attempt to meet these preferences in action." In this context organizations need to dig novel approaches to retain the most effective manpower.

Employee Retention, Human Resource, Non-Monetary

"A study on the Issues and Challenges of Employee Retention in Leather Industries (with Special Reference to Vellore District)", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.5, Issue 7, page no.96-98, July-2018, Available :http://www.jetir.org/papers/JETIR1807018.pdf

"A study on the Issues and Challenges of Employee Retention in Leather Industries (with Special Reference to Vellore District)", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.5, Issue 7, page no. pp96-98, July-2018, Available at : http://www.jetir.org/papers/JETIR1807018.pdf