• Dr. Sirsendu Maity

Handicrafts in West Bengal have a unique characteristics and beauty from the ancient time to till date. West Bengal is famous for its art form, and handicraft is one of the prominent arts of such artistic forms. One of them is handicrafts made from conch-shell and oyster. Conch-shell is used as an ornament for married hindu women, as a trumpet, as a musical instrument, a wind chime. The artisans of North 24-parganas, Purba Medinipur, Paschim Medinipur, and Bankura are used to make such crafts. Large number of people are involved in this sector. There exists a wide market for the products of this sector. But the production and marketing of the products in this sector are basically controlled by few numbers of people. Production techniques are primitive and the craftsmen are basically unskilled and the markets are unorganized. The present study addresses the issues relating to production and marketing of conch shell goods in West Bengal on the basis of primary data collected from the three districts of West Bengal. ___________________________________________________________________________________

Keywords: Handicrafts, Production, Marketing, Primitive. Primary Data.

"PRODUCTION AND MARKETING OF CONCH SHELL GOODS: A STUDY OF THREE DISTRICTS IN WEST BENGAL", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.5, Issue 8, page no.102-111, August-2018, Available :http://www.jetir.org/papers/JETIR1808018.pdf

"PRODUCTION AND MARKETING OF CONCH SHELL GOODS: A STUDY OF THREE DISTRICTS IN WEST BENGAL", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.5, Issue 8, page no. pp102-111, August-2018, Available at : http://www.jetir.org/papers/JETIR1808018.pdf