UGC Approved Journal no 63975(19)
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ISSN: 2349-5162 | ESTD Year : 2014
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Volume 5 Issue 11
November-2018
eISSN: 2349-5162

UGC and ISSN approved 7.95 impact factor UGC Approved Journal no 63975

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Published Paper ID:
JETIR1811133


Registration ID:
184798

Page Number

290-292

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Title

A Study on Marketing Strategies of Flipkart and Amazon India

Abstract

A firm grows by gaining customers through implementation of different Marketing Strategies through selling its products or services. Growth of a business is critical for every business success. Marketing considers the choice of policies aimed at improving the competitive position of the firm, taking into account challenges and opportunities in the competitive environment. Marketing strategies may differ depending on type of business. The present paper reveals about the various Marketing Strategies applied by online shopping companies Flipkart and Amazon India that aimed at increased registered customers and sales.

Key Words

Marketing Strategies, Online Marketing, Sales, E-commerce

Cite This Article

"A Study on Marketing Strategies of Flipkart and Amazon India", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.5, Issue 11, page no.290-292, November-2018, Available :http://www.jetir.org/papers/JETIR1811133.pdf

ISSN


2349-5162 | Impact Factor 7.95 Calculate by Google Scholar

An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 7.95 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator

Cite This Article

"A Study on Marketing Strategies of Flipkart and Amazon India", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.5, Issue 11, page no. pp290-292, November-2018, Available at : http://www.jetir.org/papers/JETIR1811133.pdf

Publication Details

Published Paper ID: JETIR1811133
Registration ID: 184798
Published In: Volume 5 | Issue 11 | Year November-2018
DOI (Digital Object Identifier):
Page No: 290-292
Country: Mahabubnagar, Telangana, India .
Area: Management
ISSN Number: 2349-5162
Publisher: IJ Publication
Published Paper URL :: https://www.jetir.org/view?paper=JETIR1811133
Published Paper PDF: https://www.jetir.org/papers/JETIR1811133

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