• V.M.SELVARAJ
• A.GEETHANJALI

This study addresses the impact of information technology on the banking services offered to the customers. Information technology provides economies of scale in service delivery, covering new customers and developing innovative services. Banking sector in India has made rapid pace in reforming and aligning technology to the new competitive business. It adopts internet, mobile, and communication systems to deliver speedy service. This present study was started with the objective of knowing customers demographic profile, factors influencing on service accessibility, customer satisfaction on technology based service and strategies required to improve this service portfolio. This study was conducted in Tirunelveli, which covered 100 samples in number. The data for the study was collected through well-constructed and open-ended questionnaire. This study seeks to test the above objectives with simple percentage analysis. This study was concluded that banking services through information technology platform offers satisfied service to the customers and simultaneously needs to improve as per changing technology inclination.

Commercial Banks, Banking Service, Information Technology, Service Accessibility, Customer Satisfaction, Technology-enabled Service.

"Impact of Information Technology in Banking Sector With Reference to Tirunelveli", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.5, Issue 11, page no.664-667, November-2018, Available :http://www.jetir.org/papers/JETIR1811898.pdf

"Impact of Information Technology in Banking Sector With Reference to Tirunelveli", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.5, Issue 11, page no. pp664-667, November-2018, Available at : http://www.jetir.org/papers/JETIR1811898.pdf