• SABU M YOHANNAN

Abstract: Communication is necessitated as a need for the present era. It makes the common life more meaningful and faster. Apart from voice communication, data communication is more to be addressed now a days. An ideal data communication service assures high data transfer rate, uninterrupted connectivity, affordable tariff and good service support. In this study “ A study on Customer acceptance of 4G - WiMAX service (WiMAX-Worldwide Interoperability for Microwave Access) of BSNL in Ernakulam business area, Kerala, India.”, the researcher analyses the Customer acceptance of latest 4G based WiMAX data service of BSNL -a renowned telecom service provider of allover India. Data are collected from 152 respondents in Ernakulam District, Kerala. and their acceptance is analyzed using statistical tools like percentage analysis, Chi-square test, T-test and F-test with respect to various Technical factors of WiMAX service and Personal factors of customers

wimax,bsnl

"A study On Customer Acceptance of 4G - WiMAX Service Of Bsnl in Ernakulam Business Area, Kerala.", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.6, Issue 1, page no.317-322, January-2019, Available :http://www.jetir.org/papers/JETIR1901943.pdf

"A study On Customer Acceptance of 4G - WiMAX Service Of Bsnl in Ernakulam Business Area, Kerala.", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.6, Issue 1, page no. pp317-322, January-2019, Available at : http://www.jetir.org/papers/JETIR1901943.pdf