• Ashok Kumar Sahai
• Dr. AnujGoel

Today in the urban class society people are very much conscious about their health and fitness and becoming the sports freak. As with the rapid urbanization in cities are becoming more health conscious due to which they prefer to join various clubs or sports meets in order to keep them fit. Which leads to increase the demand of sports goods & accessories and out of which footwear is consider as one of the important role to play which is required in all the physical and sports related activities Indian sports shoe market is covered by four big global players namely ADIDAS, REEBOK, NIKE and PUMA. All Global footwear giants are keep on manufacturing sports shoes by identifying the upcoming technologies, attributes of games and personality of players, because gone are the days when companies manufacture sports shoes as per the requirement of sports. Now companies primarily focus on the latest technologies and their application the sports along with the physical requirement of players. In short we can say now these companies or brands using lots of innovative technologies specially artificial intelligence in the footwear manufacturing which make the footwear a very productive item, which easily accommodate their life style and make their performance more effective.

Increase in demand, upcoming technologies, artificial intelligence, accommodate

"A STUDY ON ARTIFICIAL INTELLIGENCE AND ITS IMPACT ON FUTURE OF FOOTWEAR INDUSTRY WITH SPECIAL REFERENCE TO SPORTS SHOE SECTOR", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.6, Issue 3, page no.290-303, March-2019, Available :http://www.jetir.org/papers/JETIR1903340.pdf

"A STUDY ON ARTIFICIAL INTELLIGENCE AND ITS IMPACT ON FUTURE OF FOOTWEAR INDUSTRY WITH SPECIAL REFERENCE TO SPORTS SHOE SECTOR", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.6, Issue 3, page no. pp290-303, March-2019, Available at : http://www.jetir.org/papers/JETIR1903340.pdf