• SUGANDH MITTAL

Parallel trading has emerged as one of the major issues in international trade and practice. It includes a variety of pragmatic issues, including issues of economic, legal and marketing. This paper provides a simple framework highlighting the issue of parallel importation. The first section of the paper defines parallel importation in economic sense. The paper aims to discuss the likelihood causes of parallel importation, how it causes threats to brand owner and define its impact on various factors. The paper also highlights the Indian law regarding parallel imports. The last section of the paper analyses the consequences of parallel importation

parallel imports, grey markets, black market, Intellectual property rights, trademarks, counterfeit goods

"PARALLEL IMPORTATION IN THE WORLD OF TRADEMARKS", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.6, Issue 3, page no.106-113, March-2019, Available :http://www.jetir.org/papers/JETIR1903617.pdf

"PARALLEL IMPORTATION IN THE WORLD OF TRADEMARKS", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.6, Issue 3, page no. pp106-113, March-2019, Available at : http://www.jetir.org/papers/JETIR1903617.pdf