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March-2019
eISSN: 2349-5162
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Journal of Emerging Technologies and Innovative Research ( An International Scholarly Open Access Journal, Peer-reviewed, Refereed, Crossref DOI Journal )
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UGC Approved Journal no 63975(19)
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ISSN: 2349-5162 | ESTD Year : 2014 Volume 12 | Issue 9 | September 2025
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ISSN: 2349-5162 | ESTD Year : 2014 Volume 12 | Issue 9 | September 2025
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UGC and ISSN approved 7.95 impact factor UGC Approved Journal no 63975
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Published Paper ID:
JETIR1903826
Registration ID:
199606
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Title
CONSUMER BEHAVIOR TOWARDS SELECT HOUSEHOLD APPLIANCES IN KANNUR CITY (KERALA)
Authors
Abstract
Due to technological advancement many household appliances became an indispensable part of our lives.In this study household appliances include Television,Washing machine,Air conditioner and water purifier .Following study is conducted by the researcher to find out the consumer behavior towards select home appliances.The data is collected through primary and secondary sources. A survey is conducted among 122 respondents in Kannur district to know their attitude towards household appliances. The study reveals there exist significant difference in the overall satisfaction with regard to products.
Key Words
CONSUMER BEHAVIOR TOWARDS SELECT HOUSEHOLD APPLIANCES IN KANNUR CITY (KERALA)
Cite This Article
"CONSUMER BEHAVIOR TOWARDS SELECT HOUSEHOLD APPLIANCES IN KANNUR CITY (KERALA)", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.6, Issue 3, page no.202-208, March-2019, Available :http://www.jetir.org/papers/JETIR1903826.pdf
ISSN
2349-5162 | Impact Factor 7.95 Calculate by Google Scholar
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 7.95 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
Cite This Article
"CONSUMER BEHAVIOR TOWARDS SELECT HOUSEHOLD APPLIANCES IN KANNUR CITY (KERALA)", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.6, Issue 3, page no. pp202-208, March-2019, Available at : http://www.jetir.org/papers/JETIR1903826.pdf
Publication Details
Published Paper ID: JETIR1903826
Registration ID: 199606
Published In: Volume 6 | Issue 3 | Year March-2019
Page No: 202-208
Country: -, -, - .
Area: Engineering
ISSN Number: 2349-5162
Publisher: IJ Publication
Published Paper URL :: https://www.jetir.org/view?paper=JETIR1903826
Published Paper PDF: https://www.jetir.org/papers/JETIR1903826
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