• Y.HANUMAN PRASAD
• Prof.K.Venugopal rao

The purpose of this study is to explore and study the marketplace for Ready-to-eat/cook merchandise in the Southern Republic of India. to search out what are the influential factors verify the marketplace for such merchandise. Globally, the demand for ready-to-eat (RTE) food merchandise has been increasing over a previous couple of years due to the busier lifestyle of shoppers and their rising financial gain levels. because of inflated employment opportunities, an oversized variety of individuals are migrating from tier one and tier 2 cities to metropolitans, that is a crucial driver for RTE food merchandise within the country. Nuclear families and bachelors residing in metros for study or employment purpose are among the key shoppers of RTE food merchandise in the Republic of India. the amount of operating girls is especially on the increase, that is once more driving the demand for RTE food merchandise. of these factors are making vital awareness concerning prepared meals among shoppers. Growth in retail chains and shops is additionally adding to the merchandise awareness among shoppers within the country. Supermarkets, convenience stores and hypermarkets are rising because the key points-of-sale providing a good vary RTE food merchandise factory-made by leading corporations like ITC, Kohinoor, Haldiram’s, McCain, MTR, etc. This study can throw some light-weight on market boundary and its potential for ready-to-eat merchandise. KEY WORDS: Ready to Eat Products, Influencing factors,

Ready to Eat Products, Influencing factors,

"A STUDY ON INFLUENCING FACTORS OF READY TO EAT FOOD PRODUCTS", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.6, Issue 3, page no.260-265, March-2019, Available :http://www.jetir.org/papers/JETIR1903E40.pdf

"A STUDY ON INFLUENCING FACTORS OF READY TO EAT FOOD PRODUCTS", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.6, Issue 3, page no. pp260-265, March-2019, Available at : http://www.jetir.org/papers/JETIR1903E40.pdf