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April-2019
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Journal of Emerging Technologies and Innovative Research ( An International Scholarly Open Access Journal, Peer-reviewed, Refereed Journal )
Impact factor 7.95 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal
UGC Approved Journal no 63975(19)
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UGC and ISSN approved 7.95 impact factor UGC Approved Journal no 63975
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Published Paper ID:
JETIR1904207
Registration ID:
203948
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Title
A STUDY OF CUSTOMERS’ SATISFACTION TOWARDS ONLINE SHOPPING WITH SPECIAL REFERENCE TO RURAL YOUTHS IN URAN TAHSIL OF RAIGAD DISTRICT OF MAHARASHTRA
Abstract
Online shopping means shopping through electronic mode. Most of the youth in rural areas are using mobile. They have quite enough access of internet. By considering this aspect, researcher in this study tried to analyse the satisfaction of rural youth towards online shopping. The researcher also studied trend of mode of online shopping, frequency of online shopping, variety of product bought through online shopping, reasons for online shopping. The study has made an attempt to find out problems faced while online shopping. Chi-square test is used for hypotheses testing. This study is based on primary data. The study concludes that online shopping is getting popular among rural youth. Rural youths are satisfied with online shopping.
Key Words
Online shopping, Customers’ satisfaction, Rural Youth, E-Commerce
Cite This Article
"A STUDY OF CUSTOMERS’ SATISFACTION TOWARDS ONLINE SHOPPING WITH SPECIAL REFERENCE TO RURAL YOUTHS IN URAN TAHSIL OF RAIGAD DISTRICT OF MAHARASHTRA", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.6, Issue 4, page no.47-52, April-2019, Available :http://www.jetir.org/papers/JETIR1904207.pdf
ISSN
2349-5162 | Impact Factor 7.95 Calculate by Google Scholar
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 7.95 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
Cite This Article
"A STUDY OF CUSTOMERS’ SATISFACTION TOWARDS ONLINE SHOPPING WITH SPECIAL REFERENCE TO RURAL YOUTHS IN URAN TAHSIL OF RAIGAD DISTRICT OF MAHARASHTRA", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.6, Issue 4, page no. pp47-52, April-2019, Available at : http://www.jetir.org/papers/JETIR1904207.pdf
Publication Details
Published Paper ID: JETIR1904207
Registration ID: 203948
Published In: Volume 6 | Issue 4 | Year April-2019
DOI (Digital Object Identifier): http://doi.one/10.1729/Journal.20428
Page No: 47-52
Country: -MARKET YARD, OLD PANVEL, -MAHARASHTRA, -INDIA .
Area: Engineering
ISSN Number: 2349-5162
Publisher: IJ Publication
Published Paper URL :: https://www.jetir.org/view?paper=JETIR1904207
Published Paper PDF: https://www.jetir.org/papers/JETIR1904207
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