• RINCY ELIZABETH
• Dr. (Mrs.) G. Santhiyavalli.

Entrepreneurship is gaining much importance in the present days. It recognized as a vital source of economic development of a country. An entrepreneur is one who organizes and run a business. Entrepreneurial awareness means the knowledge and perception towards entrepreneurship, and it is the key factor for starting and running own business. The present study tries to investigate the entrepreneurial awareness among the final year undergraduate students in Kerala. A structured questionnaire was used to collect the primary data from a sample of 250 students. The result showed that respondents are aware of entrepreneurship and there is a significant association between respondents’ awareness towards entrepreneurship and the various demographic factors such as gender, age, place of residence and stream of study.

Entrepreneurship, entrepreneur, Entrepreneurial awareness

"A STUDY ON ENTREPRENEURIAL AWARENESS AMONG THE HIGHER EDUCATION STUDENTS", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.6, Issue 4, page no.522-527, April-2019, Available :http://www.jetir.org/papers/JETIR1904878.pdf

"A STUDY ON ENTREPRENEURIAL AWARENESS AMONG THE HIGHER EDUCATION STUDENTS", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.6, Issue 4, page no. pp522-527, April-2019, Available at : http://www.jetir.org/papers/JETIR1904878.pdf