• Mr. Kumbhar Prashant T.
• Mr. Pawar Suraj D

“Electronic commerce is known as e- commerce which is buying and selling goods and services across the world using computer network system such as internet”. In the modern era of technology people gets attracted towards the e-commerce. E-commerce has major impact on global business. E-commerce is become part of day to day life of human being. E-commerce is beneficial to customer. As increasing use of smartphones and internet e-commerce became available all customer around the world. E- commerce helps to generate employment which will be helpful to increase in GDP of country. E-commerce also eliminates middle men as it connects directly manufacture to consumer. This study helps to understand the concept of e-commerce. This study also shows the benefits of e-commerce, challenges and solutions to overcome that challenges. E-commerce completely changes the way of traditional business, its economical comparing to traditional business. E-commerce has strong impact on emerging economy of country.

E-commerce, goods and services, customer

"A LITERATURE RVIEW ON E-COMMERCE: CHALLENGES, BENEFITS AND SOLUTIONS", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.6, Issue 4, page no.77-81, April-2019, Available :http://www.jetir.org/papers/JETIR1904A10.pdf

"A LITERATURE RVIEW ON E-COMMERCE: CHALLENGES, BENEFITS AND SOLUTIONS", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.6, Issue 4, page no. pp77-81, April-2019, Available at : http://www.jetir.org/papers/JETIR1904A10.pdf