• K.ARUNA

Cosmetic Industry present days covers a wide range of products and services, Cosmetics are substances or products used to enhance or alter the appearance of the face or fragrance and feel of the body. Many cosmetics are designed for use of applying to the face, hair and body. Nowadays day by day companies introduce new products and upgrades existing products. Consumer highly concerned about their appearance, health, skin, hair and wellness. But cosmetic companies are mainly focusing on creating attractive and effective cosmetic. This gives me an opportunity to work on with endeavor focusing on the consumer perception and contentment level of cosmetics product in Tamilnadu with special reference to Thanjavur. The primary objective of this study is to understand the consumer perception, contentment level and studying the awareness of the products within the consumers.

Contentment, Substances and Fragrance

"A STUDY ON CONSUMER CONTENTMENT LEVEL IN COSMETICS PRODUCT IN TAMILNADU WITH SPECIAL REFERENCE TO THANJAVUR", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.6, Issue 4, page no.287-293, April-2019, Available :http://www.jetir.org/papers/JETIR1904Q50.pdf

"A STUDY ON CONSUMER CONTENTMENT LEVEL IN COSMETICS PRODUCT IN TAMILNADU WITH SPECIAL REFERENCE TO THANJAVUR", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.6, Issue 4, page no. pp287-293, April-2019, Available at : http://www.jetir.org/papers/JETIR1904Q50.pdf