UGC Approved Journal no 63975(19)

ISSN: 2349-5162 | ESTD Year : 2014
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Published in:

Volume 6 Issue 4
April-2019
eISSN: 2349-5162

UGC and ISSN approved 7.95 impact factor UGC Approved Journal no 63975

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Published Paper ID:
JETIR1904Q75


Registration ID:
219578

Page Number

468-470

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Title

A STUDY ON EFFECTIVENESS OF SOCIAL MEDIA NETWORKING SITES IN PROMOTING SOCIAL ADVERTISEMENT

Abstract

Social networking sites (SNS) advertising and virtual brand for granted on selected products made three types of groups in the survey was conducted. Research and analysis of the results is as follows. First, the results of analyzing the difference in effect according to the involvement and the types of advertising, the purchase of low-involvement products were higher than those of high- involvement products from all types of ads.

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"A STUDY ON EFFECTIVENESS OF SOCIAL MEDIA NETWORKING SITES IN PROMOTING SOCIAL ADVERTISEMENT", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.6, Issue 4, page no.468-470, April-2019, Available :http://www.jetir.org/papers/JETIR1904Q75.pdf

ISSN


2349-5162 | Impact Factor 7.95 Calculate by Google Scholar

An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 7.95 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator

Cite This Article

"A STUDY ON EFFECTIVENESS OF SOCIAL MEDIA NETWORKING SITES IN PROMOTING SOCIAL ADVERTISEMENT", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.6, Issue 4, page no. pp468-470, April-2019, Available at : http://www.jetir.org/papers/JETIR1904Q75.pdf

Publication Details

Published Paper ID: JETIR1904Q75
Registration ID: 219578
Published In: Volume 6 | Issue 4 | Year April-2019
DOI (Digital Object Identifier):
Page No: 468-470
Country: Mayiladuthurai, Nagai District, Tamil Nadu, India .
Area: Arts
ISSN Number: 2349-5162
Publisher: IJ Publication


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