• NIKITA CHAND
• NIDHI SAINI
• MADHU ARORA

This paper is an attempt to study the effectiveness of recruitment process used by retail stores. Process of recruitment involves identifying and attracting the probable candidates from within and outside the organization and evaluating them for outlook employment. The present market development has made it more difficult for organization to discover, recruit, and select talent people. The competition for talent is rising, as there is a huge talent in the market. This makes it further vital for the organization to effectively hold and retain quality candidates. Better recruitment strategies outcome in better organizational outcomes. The effectively organizations recruit candidates; the more likely they are to hire and retain satisfied employees. The design of the research will be an descriptive research and exploratory research. It will focus on collecting and analyzing data statistically. This study observed that the highest rated factor is I environmental factor affects the recruitment process at that level = 2.63 and SD= .946. Also observed that the last highest variable is There is a well distinct recruitment policy in the organization at the level =1.95 and SD =.884. This study conclude that there is no significant difference between the effectiveness of recruitment process of small sized Retail Stores and that of medium sized Retail Stores. This study will be beneficial for both HR Executive working in organization as well as academician and scholar for caring out further studies.

T-Test, Descriptive Statistics, Recruitment Process, Small and Medium Sized Retail Store

"EFFECTIVENESS OF RECRUITMENT PROCESS USED BY SMALL AND MEDIUM SIZED RETAIL STORES", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.6, Issue 5, page no.404-410, May-2019, Available :http://www.jetir.org/papers/JETIR1905065.pdf

"EFFECTIVENESS OF RECRUITMENT PROCESS USED BY SMALL AND MEDIUM SIZED RETAIL STORES", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.6, Issue 5, page no. pp404-410, May-2019, Available at : http://www.jetir.org/papers/JETIR1905065.pdf