• Endalew Tegegne Behaile
• Apar Singh

The purpose of this study was to validate the Experience Economy concept of Pine and Gilmore in star classified hotels/resorts and to examine the effect of sustainability practices of star rated hotels on quality tourism experience in Ethiopian hotels/resort from managers’ perspective. A quantitative and cross-sectional approach was applied. Data were collected from all (170) star rated hotel’s managers using a survey questionnaire. CFA and SEM were applied to validate and test the structural model respectively. The major findings are with higher sustainability practices of the star rated hotels are more likely to improve quality tourism experience of star classified hotel/resorts, and the measurement model for quality tourism experience in hotel context has validated with minor modification. A valuable insight on dimensions of quality tourism experience in star classified hotels/resorts has offered. Therefore, hotels in Ethiopia could give due attention for better sustainability so that quality customer experience improved and it will enhance hotels/resorts’ competitiveness

sustainability, quality tourism experience, star classified hotels

"Validating Quality Tourism Experience Model: Investigating Sustainability as an Antecedent", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.6, Issue 5, page no.464-480, May-2019, Available :http://www.jetir.org/papers/JETIR1905168.pdf

"Validating Quality Tourism Experience Model: Investigating Sustainability as an Antecedent", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.6, Issue 5, page no. pp464-480, May-2019, Available at : http://www.jetir.org/papers/JETIR1905168.pdf