• PRATYUSH RANJAN
• SANSKRUTI PUJARI

Bhagwad Gita, the philosophical treatise, being a treasure-trove of ideational as well as practical insights, can be followed in all ages and places of human existence. Its meta-principles can be applied to arrive at necessary principles relevant at most avenues of human life. This paper attempts to identify some of the ways in which the timeless and secular wisdom contained in the ancient text could be utilized to improve conditions of the corporate world, from the individual to the systemic and ecological levels. It identifies the excesses of egoism, anthropocentrism, materialism, consumerism, and so on, that have plagued the corporate world, having made the quest for a better life and universal progress difficult, which the Gita opposes tooth-and-nail. It extols the virtues of adopting necessary spiritualism for the individual as well as corporate growth. It attempts to extract rich lessons from the Gita regarding the proper way of planning and of execution, contained in the ideas of Gyaan Yoga, Karma Yoga, Bhakti Yoga, and so on. It promotes the significance of self-realization, introspection, the necessity of effective communication, the special role of exemplars and leaders, and the need to speak the truth to power. It claims how by following the practical ideals contained in the philosophical text, especially of the performance of Nishkam Karma or of selfless action, one can possibly achieve individual happiness, boost institutional productivity, achieve systemic stability, and so on.

Bhagwad Gita, Gyaan Yoga, Karma Yoga, Bhakti Yoga, Nishkam Karma, Egoism, Materialism, Machiavellianism, Spiritualism, Dharma

"The Relevance of Bhagwad Gita in the Corporate World", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.6, Issue 5, page no.314-322, May-2019, Available :http://www.jetir.org/papers/JETIR1905L42.pdf

"The Relevance of Bhagwad Gita in the Corporate World", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.6, Issue 5, page no. pp314-322, May-2019, Available at : http://www.jetir.org/papers/JETIR1905L42.pdf