• M.NITHYA
• S.Rakshya

ABSTRACT Paytm is India’s largest mobile commerce platform. It started by offering mobile recharge and utility bill payments and today it offers a full marketplace to consumers on its mobile apps.In a short span of time Paytm has scaled to more than 60 Million orders per month. In 2015 Paytm has started the business same like as the facilities are getting from the other E-Commerce company such as Flipkart, Amazon, and Snapdeal. Today, it is India's most popular online destination for prepaid mobile & DTH recharges and shopping, and its Android and IOS apps have been ranked among the most popular apps. In only few years since the founding, the company created a user base of 35 million wallet users and 15 million app downloads. The present study mainly focused on the awareness and satisfaction of paytm users. The primary data were collected from 150 paytm users. The collected data are analyzed using simple percentage and chi-square test method and draw the inferences. From that study observed that, majority of the respondents are highly aware about paytm through their friends and also highly satisfied with the payment of procedure and safety transaction of paytm.

Key words: Paytm, Awareness, Satisfaction, Mobile and shopping.

"A STUDY ON AWARENESS AND SATISFACTION TOWARDS ONLINE PAYMENT SYSTEM (PAYTM)", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.6, Issue 5, page no.390-393, May-2019, Available :http://www.jetir.org/papers/JETIR1905L56.pdf

"A STUDY ON AWARENESS AND SATISFACTION TOWARDS ONLINE PAYMENT SYSTEM (PAYTM)", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.6, Issue 5, page no. pp390-393, May-2019, Available at : http://www.jetir.org/papers/JETIR1905L56.pdf