UGC Approved Journal no 63975(19)

ISSN: 2349-5162 | ESTD Year : 2014
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Published in:

Volume 6 Issue 6
June-2019
eISSN: 2349-5162

UGC and ISSN approved 7.95 impact factor UGC Approved Journal no 63975

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Published Paper ID:
JETIR1906106


Registration ID:
212091

Page Number

658-665

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Title

“COMPARATIVE ANALYSIS OF MARKETING STRATEGIES ADOPTED BY AIRTEL AND JIO MOBILE SERVICES”

Authors

Abstract

The main objective of this paper is to identify the difference between marketing performance of Airtel and JIO in terms of consumer buying habits, buying criteria, inspiration rate, time period, frequency rate, place, effect of an advertisement and sales promotion.

Key Words

Marketing strategy, Promotion etc.

Cite This Article

"“COMPARATIVE ANALYSIS OF MARKETING STRATEGIES ADOPTED BY AIRTEL AND JIO MOBILE SERVICES”", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.6, Issue 6, page no.658-665, June-2019, Available :http://www.jetir.org/papers/JETIR1906106.pdf

ISSN


2349-5162 | Impact Factor 7.95 Calculate by Google Scholar

An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 7.95 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator

Cite This Article

"“COMPARATIVE ANALYSIS OF MARKETING STRATEGIES ADOPTED BY AIRTEL AND JIO MOBILE SERVICES”", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.6, Issue 6, page no. pp658-665, June-2019, Available at : http://www.jetir.org/papers/JETIR1906106.pdf

Publication Details

Published Paper ID: JETIR1906106
Registration ID: 212091
Published In: Volume 6 | Issue 6 | Year June-2019
DOI (Digital Object Identifier):
Page No: 658-665
Country: Dehradun, Uttarakhand, India .
Area: Management
ISSN Number: 2349-5162
Publisher: IJ Publication
Published Paper URL :: https://www.jetir.org/view?paper=JETIR1906106
Published Paper PDF: https://www.jetir.org/papers/JETIR1906106

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