• ALLU SAIRAM
• Dr.P.SUBBARAO

Financial viability is the ability to generate sufficient income to meet operating payments, debt commitments and, where applicable, to allow growth while maintaining service levels. Assessment of financial viability is an integrated process involving a review of an organization’s audited financial statements, financial performance reports, business plan and other information that supports financial analysis. Financial viability is extremely important in any business because making financially viable decisions can determine whether your business is successful or not. Making sure something is financially viable simply means to ensure it’s profitable and you can afford it.Generally, the financial analysis is the process of identifying the financial strengths and weaknesses of the firm by properly establishing relationship between the items of balance sheet and profit and loss account. It also helps in short-term and long-term forecasting and growth can be identified with the help of financial performance analysis. The financial performance analysis is the process of determining the operating and financial characteristics of a firm from accounting and financial statements. The goal of such analysis is to determine the efficiency and performance of firm’s management, as reflected in the financial records and reports. The analysis is an attempt to measure the firm’s liquidity, leverage, activity, profitability and other indicators that the business is conducted in a rational and normal way; ensuring returns to the shareholders to maintain at least its market value. The average liquidity and solvency position of the BSNL is satisfactory.

LIQUIDITY,SOLVENCY,PROFITABILITY,TURNOVER

"A STUDY ON FINANCIAL VIABILITY OF BSNL", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.6, Issue 6, page no.468-473, June-2019, Available :http://www.jetir.org/papers/JETIR1906213.pdf

"A STUDY ON FINANCIAL VIABILITY OF BSNL", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.6, Issue 6, page no. pp468-473, June-2019, Available at : http://www.jetir.org/papers/JETIR1906213.pdf