• Ganesh Bhutada
• Dr. Archana Singh

Abstract Almost everyone is savvy with the term Public Relation andCrisis Management. This paper doesn’t speak about the theoretical aspects of the subject, but it shades a limelight on how important PR/PA can be in managing crisis of the world, especially Refugee crisis. We live in a cynical world with every person, country and leader having selfish motives in a way or another. In this Darwin’s world of fittest, we are lost in the race of becoming inhumane.This is not restricted just to people but also countries have started their race to become the super power. And in the due process we have already lost half of the world. Don’t believe me? 1. World War 1 Death Toll Estimate: 65 Million 2. World War 2 Death Toll Estimate: 72 Million 3. European Colonization of the Americas Death Toll Estimate: 100 Million

Public Relation, Crisis Management, Refugee

"Refugee Crisis Management–The need of the hour!", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.6, Issue 6, page no.615-621, June-2019, Available :http://www.jetir.org/papers/JETIR1906B99.pdf

"Refugee Crisis Management–The need of the hour!", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.6, Issue 6, page no. pp615-621, June-2019, Available at : http://www.jetir.org/papers/JETIR1906B99.pdf