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June-2019
eISSN: 2349-5162
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Journal of Emerging Technologies and Innovative Research ( An International Scholarly Open Access Journal, Peer-reviewed, Refereed Journal )
Impact factor 7.95 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal
UGC Approved Journal no 63975(19)
ISSN: 2349-5162 | ESTD Year : 2014 Call for Paper
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UGC and ISSN approved 7.95 impact factor UGC Approved Journal no 63975
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Published Paper ID:
JETIR1906C30
Registration ID:
215202
Page Number
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Title
KIDS- The rising super kings of consumer world
Authors
Abstract
The child is an innocent being, but transforms into a prescriber and consumer. The masters of marketing and communication understood this and that is why, kids participate fully, often at the expenses of their parents. Marketers consider as existing consumers as well as future consumers. Thus this paper highlights the reasons due to which lead marketers give greater importance to children and target them as their future consumers.
Key Words
Children, Consumer, Target Market, Buying Decisions etc.
Cite This Article
"KIDS- The rising super kings of consumer world", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.6, Issue 6, page no.183-188, June-2019, Available :http://www.jetir.org/papers/JETIR1906C30.pdf
ISSN
2349-5162 | Impact Factor 7.95 Calculate by Google Scholar
An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 7.95 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator
Cite This Article
"KIDS- The rising super kings of consumer world", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.6, Issue 6, page no. pp183-188, June-2019, Available at : http://www.jetir.org/papers/JETIR1906C30.pdf
Publication Details
Published Paper ID: JETIR1906C30
Registration ID: 215202
Published In: Volume 6 | Issue 6 | Year June-2019
DOI (Digital Object Identifier): http://doi.one/10.1729/Journal.21467
Page No: 183-188
Country: New Delhi, Delhi, India .
Area: Management
ISSN Number: 2349-5162
Publisher: IJ Publication
Published Paper URL :: https://www.jetir.org/view?paper=JETIR1906C30
Published Paper PDF: https://www.jetir.org/papers/JETIR1906C30
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