• Mrs.Ravikala

India is a diverse country with a rich cultural heritage. The social scenario in India is fast changing. At present, there is a revolution in the role and status of women, not only throughout the world but also in India. Now, women have crossed the hurdles and utilized opportunities and have become today's most memorable and inspirational entrepreneurs. It is a good sign to note that women are contributing to the nation's growth through their business and entrepreneurship. Women Entrepreneurship is taking place both in organised and unorganised sector. The present empirical study is based on both primary data and secondary data. Primary data is collected from 50 women entrepreneurs in unorganised sector in Puttur Taluk. The purpose of the study is to analyse the various motivating factors to go for women entrepreneurship and challenges faced in unorganised sector in study area and to give suggestions to face the challenges. Major result of the study reveals that both government and family should give financial and moral support to women entrepreneurs in unorganised sector to stand on their own leg and thereby to contribute to the welfare of the country.

Women Entrepreneurship, Entrepreneurs, Unorganised sector, Motivating factors, Challenges, Welfare.

"Women Entrepreneurship in India – Emerging motivating factors and challenges in unorganised sector with special reference to Puttur Taluk of Dakshina Kannada District", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.6, Issue 6, page no.159-168, June-2019, Available :http://www.jetir.org/papers/JETIR1906D77.pdf

"Women Entrepreneurship in India – Emerging motivating factors and challenges in unorganised sector with special reference to Puttur Taluk of Dakshina Kannada District", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.6, Issue 6, page no. pp159-168, June-2019, Available at : http://www.jetir.org/papers/JETIR1906D77.pdf