• Dr sukhesh p

Make in India is an international marketing strategy, conceptualized by the prime Minister of India Narendra Modi on 25 September 2014 to attract investments from businesses around the world and make in India the manufacturing hub. The aim is to take a share of manufacturing in country’s gross domestic product from stagnant 16% currently to 25% by 2022, as stated in national manufacturing policy, and to create 100 million jobs by 2022. The major objective behind the initiative is to focus on 25 sectors of the economy for job creation and skill enhancement. Make in India is the key to revitalization of Indian economy. It is one of the scheme to pull back the economy from clutches of recession. Make in India initiative aims to correct the composition of Indian GDP which is root cause of recession. Currently India’s GDP is heavily tilted in favor of service sector. The purpose of the study is to analyses graduate perception towards Make in India with reference to Belthangadytaluk and this paper discusses about Make in India scheme, its opportunities and challenges. Make in India campaign surely makes India an investment destination and global hub for manufacturing and innovation. Analysis of variance (ANOVA) shows that there is a significant difference (p<0.001, HS) in perception among the various components of Make in India scheme.

"STUDENTS’ PERCEPTION TOWARDS MAKE IN INDIA: A CASE STUDY WITH REFERENCE TO BELTHANGADY THALUK IN KARNATAKA", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.6, Issue 6, page no.536-543, June-2019, Available :http://www.jetir.org/papers/JETIR1906E31.pdf

"STUDENTS’ PERCEPTION TOWARDS MAKE IN INDIA: A CASE STUDY WITH REFERENCE TO BELTHANGADY THALUK IN KARNATAKA", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.6, Issue 6, page no. pp536-543, June-2019, Available at : http://www.jetir.org/papers/JETIR1906E31.pdf