UGC Approved Journal no 63975(19)

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Published in:

Volume 6 Issue 6
June-2019
eISSN: 2349-5162

UGC and ISSN approved 7.95 impact factor UGC Approved Journal no 63975

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Published Paper ID:
JETIR1906Q62


Registration ID:
217111

Page Number

442-449

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Title

Corporate Social Responsibility in Indian Context-A Study on Present Scenario in Corporate World

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Abstract

Banking industry being a service industry plays a dominant role in the economic development of a country by leading to capital formation in various sectors of the economy. “Your Money but my knowledge” is the business principle of any banker. In a competitive marketplace where businesses compete for customers, customer satisfaction is seen as a key differentiator and increasingly has become a key element of business strategy. Since all banks are providing homogeneous services, customers prefer to deal with those banks which provide them with services far beyond their expectations. Centralized Online Real-time Environment (CORE) banking enables anywhere banking. Bank’s customers can operate their accounts from any branch of the bank. The present scenario in banking industry is once a customer opens his/her account he/she becomes the customer of the bank but not the branch alone. Core Banking Solution (CBS) provides for online banking services everywhere to fulfil the needs of the customers. CBS from the customer’s perspective simplify their banking operations by allowing them to conduct common frequently used banking transactions without visiting bank’s branches, thus saving a lot of time. On the other hand bank’s have improved upon their operational efficiency after the introduction of CBS. Canara Bank, one of the largest public sector banks in India, had engaged IBM in August 2005 to implement the comprehensive Core Banking Solution (CBS). To know the satisfaction level of the customers of the canara bank towards core banking solutions offered, the present study titled “A Study on customer satisfaction towards core banking solutions with special reference to canara bank in dakshina kannada district” is undertaken. 50 customers of the canara bank have been selected on simple random sampling method to know their satisfaction level.

Key Words

Core Banking, customer expectation, customer satisfaction, Banking Servic

Cite This Article

"Corporate Social Responsibility in Indian Context-A Study on Present Scenario in Corporate World", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.6, Issue 6, page no.442-449, June 2019, Available :http://www.jetir.org/papers/JETIR1906Q62.pdf

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2349-5162 | Impact Factor 7.95 Calculate by Google Scholar

An International Scholarly Open Access Journal, Peer-Reviewed, Refereed Journal Impact Factor 7.95 Calculate by Google Scholar and Semantic Scholar | AI-Powered Research Tool, Multidisciplinary, Monthly, Multilanguage Journal Indexing in All Major Database & Metadata, Citation Generator

Cite This Article

"Corporate Social Responsibility in Indian Context-A Study on Present Scenario in Corporate World", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.6, Issue 6, page no. pp442-449, June 2019, Available at : http://www.jetir.org/papers/JETIR1906Q62.pdf

Publication Details

Published Paper ID: JETIR1906Q62
Registration ID: 217111
Published In: Volume 6 | Issue 6 | Year June-2019
DOI (Digital Object Identifier):
Page No: 442-449
Country: -, -, - .
Area: Engineering
ISSN Number: 2349-5162
Publisher: IJ Publication


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