• Chandni M.C
• DR. Manjunath S

Work life balance programmes with its magnificient employee friendly aura has turned into an effective branding strategy for the IT organizations & is successful enough to be a powerful motivational tool , on the grounds where efficient employees are considered as a competitive advantage. The term WLB was coined in 1970s, and in the initial stages it was focusing on child care programmes and Employee Assistance programmes. Now the WLB have become a strong employee engagement strategy which encompasses the feelings of employees and which could bring about a strong bonding between the employees and the organization. This study tries to analyze the multifaceted aspects of WLB and its impact on the morale of employees. IT organizations being the champions of most modern WLB programmes, a study in that sector will help to throw light on the latest updations on the concept. So the study is being conducted among the IT service sector employees in Bengaluru.

Work Life Balance Programmes , Employee Morale, IT Service Sector

"THE CHANGING FACE OF WORK LIFE BALANCE PROGRAMMES & ITS INFLUENCE ON EMPLOYEE MORALE: A STUDY IN IT SERVICE SECTOR,BENGALURU.", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.6, Issue 6, page no.373-385, June 2019, Available :http://www.jetir.org/papers/JETIR1907J46.pdf

"THE CHANGING FACE OF WORK LIFE BALANCE PROGRAMMES & ITS INFLUENCE ON EMPLOYEE MORALE: A STUDY IN IT SERVICE SECTOR,BENGALURU.", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.6, Issue 6, page no. pp373-385, June 2019, Available at : http://www.jetir.org/papers/JETIR1907J46.pdf