• MELSA C THOMAS

Banking is the backbone of business. When business and commerce tend to be on electronic modes, banking can never remain isolated. The growth of internet and emergence of e-commerce have changed the landscape of the banking business worldwide. The internet banking is changing the banking industry and is having major effects on banking relationships. Internet banking involves the use of internet for the delivery of banking products and services. Internet banking is a cost effective delivery channel for financial institutions. Consumers are embracing the many benefits of internet banking. Internet banking allows customers to conduct financial transactions on a secure website operated by a bank. It simply requires a personal computer and an internet the services by using a valid user-id and password. The present study is made on the comparison of customer awareness and utilization of internet banking facilities among public sector banks and private sector banks with reference to SBI and ICICI. Primary data is collected from one hundred and fifty respondents, seventy five each from SBI and ICICI respectively.

A COMPARATIVE STUDY ON CUSTOMER SATISFACTION AND UTILIZATION OF INTERNET BANKING FACILITIES AMONG PUBLIC SECTOR BANKS AND PRIVATE SECTOR BANKS WITH SPECIAL REFERENCE TO SBI AND ICICI

"A COMPARATIVE STUDY ON CUSTOMER SATISFACTION AND UTILIZATION OF INTERNET BANKING FACILITIES AMONG PUBLIC SECTOR BANKS AND PRIVATE SECTOR BANKS WITH SPECIAL REFERENCE TO SBI AND ICICI", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.6, Issue 6, page no.921-931, June 2019, Available :http://www.jetir.org/papers/JETIR1907Q38.pdf

"A COMPARATIVE STUDY ON CUSTOMER SATISFACTION AND UTILIZATION OF INTERNET BANKING FACILITIES AMONG PUBLIC SECTOR BANKS AND PRIVATE SECTOR BANKS WITH SPECIAL REFERENCE TO SBI AND ICICI", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.6, Issue 6, page no. pp921-931, June 2019, Available at : http://www.jetir.org/papers/JETIR1907Q38.pdf