• Dr .P. Srinivas Rao
• Mr Mohammed Wajid

The world is remodeling effectively in different ways and the requirement of the people is expanding day by day. People are looking for fortunate and secure life. In present circumstances funds can make individuals more fascinating. So they start Investing in different Investment avenues. Investment is the commitment of funds made with an expectation of some positive returns in future. This study is made an attempt to understand the Investment awareness among salaried employees with focus on financial planning. The objective of this paper is to study the concept of Investment awareness and savings pattern among the salaried employees. The study is based on secondary sources . The type of research used in the study are basic and applied research . This paper also discuss the opportunities and challenges among the salaried employees .The study is also used for measuring the risk performance of various investment avenues.

Investment, Investor, Savings and Financial planning.

"A STUDY ON CREATING INVESTMENT AWARENESS AMONG SALARIED EMPLOYESS WITH FOCUS ON FINANCIAL PLANNING", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.7, Issue 9, page no.1086-1096, September 2020, Available :http://www.jetir.org/papers/JETIR2009444.pdf

"A STUDY ON CREATING INVESTMENT AWARENESS AMONG SALARIED EMPLOYESS WITH FOCUS ON FINANCIAL PLANNING", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.7, Issue 9, page no. pp1086-1096, September 2020, Available at : http://www.jetir.org/papers/JETIR2009444.pdf