• Dr. Mahadev Kamble

Most of banking is focused on the customer. To acquire a competitive advantage, banks should provide both qualitative and quantitative client satisfaction. Modern consumers are extremely intelligent and challenging to win over. Various issues arise for the customers as well when dealing with the banks. Banks should never ignore client complaints in order to maintain their customer base. "Put the customers first" and "Customer is king" should be the banks' guiding principles. The behavior of consumers and the issues they encounter when doing business with their banks must be thoroughly researched by the banks. The bank management will find it challenging to develop methods to increase customer loyalty if they neglect to analyze the aforementioned information. The current study focuses on the issues that clients of internet banking in Kolhapur district's public and private sector banks encounter.

ONLINE BANKING, PUBLIC AND PRIVATE SECTOR BANKS

"PROBLEMS FACED BY CUSTOMERS OF ONLINE BANKING IN PUBLIC AND PRIVATE SECTOR BANKS", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.7, Issue 11, page no.14-21, November-2020, Available :http://www.jetir.org/papers/JETIR2011432.pdf

"PROBLEMS FACED BY CUSTOMERS OF ONLINE BANKING IN PUBLIC AND PRIVATE SECTOR BANKS", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.7, Issue 11, page no. pp14-21, November-2020, Available at : http://www.jetir.org/papers/JETIR2011432.pdf