• Dr. Pankaj Gupta
• Mrs. Pooja Vidyarthee

Environmentalism and the automobile industry have been intertwined over the last several decades, as shown by the literature study. One of the primary motivations cited in the literature study for the automotive industry's interest in sustainability is the growing trend toward "green" consumption. Some of these other primary reasons why the automobile industry spends so much money on research, development, and innovation will also be discussed below. “The role of policies implemented by governmental agencies, as well as some information about how and why the automotive industry has had its good share of greenwashing scandals, are also discussed. Finally, an overview of the relevance of renewable energy and electric vehicles will also be provided.

automotive industry; public incentives; fiscal policies; carbon dependability; green energy reliability; public interventions; alternative fuel vehicles; battery electric vehicles.

"Motivations and incentives for the automotive industry to go green", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.8, Issue 3, page no.142-144, March-2021, Available :http://www.jetir.org/papers/JETIR2103409.pdf

"Motivations and incentives for the automotive industry to go green", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.8, Issue 3, page no. pp142-144, March-2021, Available at : http://www.jetir.org/papers/JETIR2103409.pdf