• Shiney C N

Kerala has proved to be the important hubs of Ayurvedic tourism. This study mainly focused on the perception and satisfaction of tourists who visited the of Ayurvedic tourism centers in Kerala with special reference to Thrissur District. The study was carried out in the P N ayurveda aasramam, Kodungallur and Rajah Ayurvedic center in Chettuva. It is clear from the study that the patients attract to Kerala for Ayurvedic treatment because of the quality of health care system and quality services provided by the ayurvedic centers. Majority of the respondents were satisfied with the services like ‘eco -friendly environment, clean and tidy hospital, homely and healthy food and drinks and various entertainment programmes at the ayurvedic tourism centers. The study also helps the Ayurvedic tourism centers to improve their quality of services.

Ayurvedic tourism, Tourists, Perception, Satisfaction

"Tourists’ perception and satisfaction towards Ayurvedic tourism centers in Kerala; A study with special reference to Thrissur District.", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.8, Issue 6, page no.g774-g784, June 2021, Available :http://www.jetir.org/papers/JETIR2106924.pdf

"Tourists’ perception and satisfaction towards Ayurvedic tourism centers in Kerala; A study with special reference to Thrissur District.", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.8, Issue 6, page no. ppg774-g784, June 2021, Available at : http://www.jetir.org/papers/JETIR2106924.pdf