• R.Shibana

E-commerce can play an imperative role in empowering women as it creates opportunities to work and earn for themselves and others. The most important of these benefits is improving women's self-esteem and social status at home, besides any financial gain. There are many women from developed areas, who faced technical barriers previously, and therefore prevented from entering e-commerce are now less important. Today, low-cost e-commerce platforms and low access risk are encouraging women to engage in e-commerce. Nevertheless, women are required to build confidence, government and institutional support, managerial skill development, training, expansion of market access, and face challenges such as financial, socio-cultural to establish e-commerce business to enhance socio-economic growth. This study shows both the opportunities and challenges that are posed by the use of e-commerce and makes recommendations to small businesses and entrepreneurs so they can overcome the challenges and exploit the opportunities presented by e-commerce.it will help women entrepreneurs will be able to establish an e-commerce business.

E-Commerce, Entrepreneurship, women.

"Impact of E-Commerce on the Adoption of Entrepreneurship(With special reference to women entrepreneurs in Ramanathapuram)", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.8, Issue 10, page no.d135-d139, October-2021, Available :http://www.jetir.org/papers/JETIR2110315.pdf

"Impact of E-Commerce on the Adoption of Entrepreneurship(With special reference to women entrepreneurs in Ramanathapuram)", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.8, Issue 10, page no. ppd135-d139, October-2021, Available at : http://www.jetir.org/papers/JETIR2110315.pdf