• Dr. Jutimala Bora
• Pankaj Sahu

Social media is one of the powerful media at the present time. People more often use the social media platform to collect information. The practice have been so large that in almost every sector there is a huge impact of social media. In present days the social media is extensively used in every sector of the industry and the tourism sector is not way behind. The entire north east over a long period of time growing as a hotspot of tourist destination and Kaziranga National Park being one of the most vital tourist destination situated in Assam. Moreover most people now a days greatly depends on the social media before taking any decision. In respect to the tourism, the easy availability of the information and easy accessibility with pictures and videos always helps a person to plan their trip beforehand be it the location, booking of hotels weather conditions etc. Thus an attempt have been made to study the social media as an aid in tourism industry with reference to Kaziranga National Park based on some of the search queries. The study will be based on secondary data.

Social Media, Tourism, Kaziranga National park.

"Impact of Social Media on Tourism: A Study with Special Reference to Kaziranga National Park", International Journal of Emerging Technologies and Innovative Research (www.jetir.org), ISSN:2349-5162, Vol.9, Issue 1, page no.a108-a117, January-2022, Available :http://www.jetir.org/papers/JETIR2201014.pdf

"Impact of Social Media on Tourism: A Study with Special Reference to Kaziranga National Park", International Journal of Emerging Technologies and Innovative Research (www.jetir.org | UGC and issn Approved), ISSN:2349-5162, Vol.9, Issue 1, page no. ppa108-a117, January-2022, Available at : http://www.jetir.org/papers/JETIR2201014.pdf